‘Having a familiar face really makes a difference’ – Bestseller on sustainable employability

How do you keep employees engaged while keeping sickness absence low? At Bestseller, the answer lies in a combination of ownership, trust and a strong focus on health and vitality. Working with De Nieuwe Arts, the organisation has developed an approach that goes beyond traditional occupational health services.

At Bestseller, sickness absence isn't treated as an issue in isolation. “For us, it's part of the wider picture of vitality,” explains HR Manager Denise Sijtsma. “Above all, we want our colleagues to feel healthy, energised and engaged at work.” That means putting prevention first: recognising potential issues early and working together to find solutions before they lead to sickness absence.

A major turning point was the move to a dedicated occupational health physician through De Nieuwe Arts. Previously, Bestseller worked with different physicians; now, there is continuity. “Having that familiar face really makes a difference. Our occupational health physician knows the organisation, understands what's going on and is therefore much better placed to advise us.”

The relationship is deliberately close. There is contact every week to discuss cases and coordinate next steps. Every quarter, the teams also review data and trends, allowing insights from day-to-day practice to inform wider policy. “You're genuinely building a long-term vision together,” says Denise.

According to Bestseller, what sets De Nieuwe Arts apart is its perspective. Rather than focusing on limitations, the emphasis is on possibilities. “The question is always: what can someone do? And how can we help them remain sustainably employable?” Combined with direct communication and the ability to act quickly, this creates an approach that is both practical and personal.

At Bestseller, taking ownership is very much a shared responsibility. “Everyone has a role to play,” says Denise. “The employee, the employer and the occupational health physician.” This shared approach creates greater ownership and makes it possible to work more effectively towards recovery and a successful return to work.

Prevention also plays a major role. Bestseller works with several partners specialising in health and vitality, including online psychologists and exercise programmes. Insights gained through its work with De Nieuwe Arts are also actively used to improve policy. For example, an increase in pregnancy-related sickness absence led to specific changes and practical guidance for employees.

The key to success? According to Denise, it's nearness – staying close to people. “We invest in contact, relationships and open conversations, including when things aren't going well.” That culture helps employees feel heard and makes it easier for them to speak up at an early stage, helping to keep sickness absence manageable.

Denise sums up the partnership with De Nieuwe Arts as “a positive working relationship built around sustainability, continuity, ownership and trust.”

For Bestseller, De Nieuwe Arts is therefore much more than an occupational health provider. It's a partner in creating a healthy, supportive workplace and being a responsible employer.